October 2021

content marketing

Creating a Content Marketing Strategy Plan From Scratch

When lockdowns were enforced in 2020, people had to stay home. That revolutionized how consumers behaved online. Nearly everyone purchased products online, ordered food online, and availed services online through their mobile phones. With more and more people sharing digital space, it’s crucial for businesses to market their companies online. One of the best ways

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using cellphone

Technology and Daily Life: How Innovations Have Changed Our Homes

Technology has been fully integrated into our lives due to its practicality, functionality, and convenience. It continues to make our lives easier while going far and beyond with its application in almost everything that we do, from our business dealings to our private home activities. In our homes, technology has transformed the living conditions that

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hotel reception desk

7 Marketing Tactics to Ensure Your Hotel Is Fully Booked

You can start crafting your hospitality marketing tactics by determining who your target audience is. What kind of tourists are you trying to attract? Marketing to international tourists will require different tactics, unlike marketing to the locals. Understanding who the target market is will make your marketing plans more effortless. That way, you’ll have a

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people in a factory

The Impact of Technology on Manufacturing: How Machines Have Changed

The technology industry has grown exponentially in the past few decades, and this rapid growth is not slowing down anytime soon. Technology impacts all industries, including manufacturing. Companies that focus on technology can expect to see an increase in revenue and productivity with improved machinery. As a result, the manufacturing industry has helped a lot

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person holding a house key

How Millennials Leverage Tech to Streamline the Home Buying Process

Modern homebuyers are changing the way people buy houses. Millennials, who represent the largest number of homebuyers these days, use different strategies to streamline the process of buying houses. Many of them no longer embrace the usual home buying practices that a lot of Generation X and Baby Boomers have come to love. For the most part, they use tech in every step they

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data protection

4 Preventive Measures That Can Stop Cyberattacks in Their Tracks

Introduction In the past few years, technology has been evolving at an accelerated pace. Ever since the start of the COVID-19 pandemic, many businesses are now transitioning to digital platforms. But even before the public health crisis, many industries have already seen the importance of maintaining a constant online presence. How businesses gather their data

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